Quick Read
- Adam22 was knocked out by Jason Luv in approximately 73 seconds.
- The celebrity boxing match took place on January 23, 2026, in Miami.
- The fight resolved a years-long feud stemming from Jason Luv filming with Adam22’s wife, Lena The Plug.
- The event was promoted by streamer Adin Ross as part of Brand Risk Promotions 12.
- Lena The Plug served as a ring girl for the event.
MIAMI (Azat TV) – Internet personality and podcaster Adam22 suffered a decisive technical knockout loss to adult film star Jason Luv in approximately 73 seconds during their highly anticipated boxing match on Friday, January 23, 2026, in Miami. The rapid first-round finish at Adin Ross’s Brand Risk Promotions 12 event brought a dramatic and, for Adam22, a humiliating end to a years-long public feud that had captivated a segment of online audiences.
The bout, promoted by streamer Adin Ross, was the culmination of an outlandish internet rivalry that began in 2023. Their animosity stemmed from Jason Luv becoming the first male talent to film a scene with Adam22’s wife, Lena The Plug, outside of Adam22 himself. While Adam22 initially claimed the collaboration generated ‘generational wealth,’ comments by Luv regarding his performance fueled a protracted public back-and-forth between the two men.
The Quick and Controversial Bout
The fight, held at an event that experienced a one-hour delay from its scheduled 7 PM Eastern start time, saw Adam22 make his entrance accompanied by rapper Lil Pump. However, the fanfare quickly dissipated once the bell rang. According to Bloody Elbow‘s live coverage, Jason Luv dropped Adam22 twice within the opening minute, with the podcaster reportedly turning his back during the exchange. The referee intervened to stop the contest, declaring Luv the winner by knockout in just over a minute. Commentators, including former MMA star Rampage Jackson, were reportedly critical of Adam22’s performance.
The run-up to the boxing match was marked by continued controversy, further escalating the personal nature of the feud. Notably, Jason Luv was photographed wearing a shirt featuring a picture of Lena The Plug from their 2023 scene. This prompted a strong reaction from Adam22, who took to social media to declare, “You’ve gone too far! KO incoming !!!!” Lena The Plug, who served as a ring girl for the event, also responded to Luv with angry emojis, stating, ‘You’ll never have me again,’ as reported by Complex.
A Stacked Influencer Card
The Brand Risk Promotions 12 event featured a mix of celebrity and professional bouts, aiming to draw a wide online audience. The undercard included several notable names from the streaming and entertainment worlds. Rapper YK Osiris faced streamer Scam Likely in a rematch, with Scam Likely securing a second-round stoppage. Gabriel Silva, son of MMA legend Anderson Silva, was also in action, though he lost to AP The Fighter by split decision in a contested bout.
Other fights on the card included matchups like Chibu vs. Arab Tyson and a WBF title bout between Mathias Radcliffe and Giovannie Gonzalez, which ended in a no-contest due to an ankle injury. Promoter Adin Ross was actively involved in the production, relaying instructions to his team and even announcing plans for his next event in Miami to be free for fans to attend, citing a mandate from the city.
The Feud’s Genesis and Aftermath
The bizarre genesis of the conflict between Adam22, known for his No Jumper podcast, and Jason Luv, an adult film performer, stemmed from the unique circumstances surrounding Lena The Plug’s professional endeavors. Adam22 had previously been the only man to film with his wife in the adult film industry. The decision for Lena The Plug to film with Jason Luv in 2023, and a subsequent sequel two years later, created a sensation across social media platforms. Jason Luv explicitly addressed the underlying tension in an interview with TMZ ahead of the fight, stating, ‘It’s a little animosity, because you got to remember, I smashed his wife, and all the fans and people are saying all kinds of crazy things. So he feel like he got to regain his manhood, and I’m here to try to make sure that I still take it away.’
The swift defeat for Adam22, who had sought to settle the score in the boxing ring, marked a definitive conclusion to this particular chapter of their public rivalry. The event underscored the growing trend of internet personalities and celebrities leveraging their online feuds into high-profile, pay-per-view style boxing matches, often drawing millions of viewers and significant revenue despite the varying levels of athletic prowess displayed.
The outcome of the Adam22 vs. Jason Luv bout highlights the evolving landscape of online entertainment, where personal disputes among internet figures are increasingly monetized and transformed into live spectacles, blurring the lines between digital content and traditional sporting events.