Inside Beast Land: MrBeast’s Bold Theme Park Debuts in Saudi Arabia

MrBeast’s Leap: From YouTube Challenges to Saudi Amusement

When Jimmy Donaldson, better known as MrBeast, announced the opening of Beast Land in Riyadh, Saudi Arabia, it sent ripples across both the digital creator sphere and the theme park industry. Set to open its doors on November 13 during Riyadh Season 2025, Beast Land is pitched as a “first-of-its-kind destination” – one where the lines between online stardom, real-world entertainment, and Middle Eastern ambitions blur in fascinating ways.

The move isn’t entirely unprecedented. Celebrities have long been courted by Saudi Arabia’s royal family and government for high-profile appearances, from comedy festivals to concerts. But MrBeast’s project is different. It’s not a one-night show or a passive meet-and-greet. Beast Land is an entire physical world, built to bring his signature challenge-based content to life for fans and families. And it’s happening thousands of miles from his American roots, in a region known for both rapid modernization and complex social realities.

What Awaits Inside Beast Land?

So, what exactly is Beast Land? According to MrBeast’s social media posts and ticketing site Webook, the park splits into two distinct zones:

• Beast Land: A themed world of rides, games, merchandise, and food – designed for fans who want the MrBeast experience without the pressure of competition.
• Beast Arena: Reserved for holders of Beast Mode and Junior Beast tickets, this area hosts timed challenges where visitors compete for daily prizes, racking up points in hopes of making it to the Grand Finale.

The attractions aren’t your standard fare. MrBeast personally described several signature games on X (formerly Twitter):

• Tower Siege: Visitors load balls into real catapults, aiming to land them inside 60-foot tubes for points – a physical spin on the creative stunts seen in his videos.
• Drop Zone: Six participants stand on trap doors, racing to press buttons before the slowest is dropped. Survival means more points; hesitation means a literal fall.
• Airmail: Combining zip lines with target practice, guests drop weighted bags onto a target below – the closer to center, the higher their score.
• Dungeon Escape: A classic maze race, where speed and strategy determine who escapes first for bonus points.

Donaldson emphasized his desire to avoid the “typical theme park” formula. “Thought of things from first principles and created games I would love to play!” he wrote. Rollercoasters and rides round out the experience, but the heart of Beast Land lies in its interactive, challenge-driven spirit.

Ticket Prices, Access, and the World’s Biggest Prize Wall

One of the park’s most striking features is its pricing. Admission is set at just $7, a fraction of what major Western parks charge. For those seeking more action, the Beast Mode+ pass costs $66, unlocking competitive zones and a shot at the “world’s largest prize wall.” While details on the prizes remain under wraps, the promise taps directly into MrBeast’s viral appeal – grand giveaways, epic challenges, and a sense of opportunity for every visitor.

Pre-registration is required for competitive events, ensuring a streamlined experience for both casual fans and die-hard Beast followers. The park’s ticketing partner, Webook, highlights a family-friendly approach, but also stresses the park’s competitive edge, mirroring the high-stakes feel of MrBeast’s online content.

Controversies and Critique: Entertainment Amid Complex Realities

The decision to launch Beast Land in Saudi Arabia hasn’t gone unnoticed or unchallenged. The country’s efforts to attract global talent and entertainment are part of a wider modernization strategy, but they coexist with ongoing debates about human rights, labor, and freedom of expression.

MrBeast himself is no stranger to controversy. Past lawsuits involving his Beast Games, and allegations from former contestants and employees, have surfaced over the years. Critics on social media and forums were quick to point out the irony – or discomfort – of a challenge-based theme park opening in a country often scrutinized for its treatment of dissent and labor.

Online, the jokes and jabs range from dark satire to pointed social commentary. “Next season of beast games will be dissidents actually trying to survive,” quipped a Reddit user, highlighting the tension between spectacle and setting. Others raised questions about who benefits from such ventures, and whether Western entertainers should engage with government-funded initiatives in countries with complex political landscapes.

Still, for many fans in the Middle East, Beast Land represents something more immediate: access to an international influencer’s world, and the chance to step inside the viral challenges they’ve watched for years. MrBeast himself noted his “big Middle Eastern fan base” as motivation for the location, suggesting a genuine desire to connect with audiences beyond the U.S.

It’s a delicate balance, and one that will be tested as Beast Land opens its gates. The partnership with Riyadh Season – a government-funded festival designed to boost tourism and global visibility – ensures high visibility, but also underscores the intricate relationship between entertainment, commerce, and national image.

Looking Ahead: The Future of Creator-Driven Destinations

Beast Land’s launch is more than just a celebrity theme park debut. It signals a new chapter in the intersection of digital influence and physical experience. As creators like MrBeast leverage their online brands to build real-world attractions, the boundaries between content, commerce, and culture continue to shift.

Whether Beast Land will inspire similar ventures elsewhere, or spark new debates about the role of influencers in global entertainment, remains to be seen. For now, it stands as a testament to the power of digital fandom – and the willingness of both governments and audiences to embrace novel forms of spectacle.

Beast Land’s opening in Saudi Arabia is emblematic of the complex dynamics at play when global entertainment intersects with regional ambitions and sensitivities. While fans will likely celebrate the park’s creativity and affordability, its existence also invites important questions about responsibility, influence, and the broader impact of creator-driven ventures in contested spaces.