Massive LEGO Sales During Walmart and Amazon Prime Day Events

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Walmart and Amazon are offering significant discounts on LEGO sets during their Prime Day events, including rare and retired items. Popular sets like The Office and Star Wars are now more affordable for collectors and fans.

Quick Read

  • Walmart and Amazon launched major LEGO sales during Prime Day.
  • Walmart offers up to 50% off, including retired sets like The Office.
  • Amazon discounts range from 30% to 33% on popular LEGO sets.
  • Deals include Marvel, Star Wars, Disney, and Technic themes.
  • Sales run until mid-July 2025, attracting collectors and fans alike.

In a move that has thrilled LEGO enthusiasts and collectors, Walmart and Amazon have launched significant discounts on a wide range of LEGO sets as part of their Prime Day and Prime Day Competitor Sales. These sales, which began in early July 2025, have brought down the prices of both iconic and newly-released LEGO sets, making them more accessible to fans of all ages.

Walmart’s Prime Day Competitor Sale

On July 7, 2025, Walmart kicked off its Prime Day Competitor Sale, offering up to 50% off on a variety of LEGO sets. Among the standout deals is the retired LEGO Ideas The Office set, available for $95, down from its usual price of $120. This set, which recreates the iconic Dunder Mifflin office with 1,164 pieces, includes 15 minifigures of beloved characters like Michael Scott, Dwight Schrute, and Pam Beesly. Packed with detailed accessories referencing memorable moments from the show, this set has been a favorite among fans since its release. According to 9to5Toys, this is the lowest price tracked for this set in 2025, making it a must-buy for collectors.

Other notable deals at Walmart include the Marvel Endgame Final Battle set for $63 (originally $100) and the Star Wars Ultimate Collector Series X-Wing Starfighter for $185 (regularly $240). The sale also features discounts on sets from franchises like Despicable Me, Disney, and Guardians of the Galaxy, ensuring that there is something for everyone. Walmart’s Prime Day Competitor Sale is expected to attract a large number of buyers looking for rare and discounted LEGO sets.

Amazon’s Prime Day LEGO Discounts

Amazon Prime Day, which officially began on July 8, 2025, has also brought a plethora of LEGO deals to the table. With discounts ranging from 30% to 33%, Amazon has slashed prices on several popular sets. For instance, the LEGO Technic Liebherr Crawler Crane LR 13000 is now available for $466.99, down from its original price of $699.99. Similarly, the LEGO Star Wars Imperial Star Destroyer is priced at $111.99, offering fans a 30% discount.

Other discounted sets include the LEGO Icons Boutique Hotel for $159.99, the LEGO Friends Heartlake City Community Center for $97.99, and the LEGO Disney Princess Market Adventure for $69.99. As noted by The Brick Fan, these deals provide a fantastic opportunity for both collectors and casual builders to expand their collections without breaking the bank. Amazon Prime Day is scheduled to run until July 12, giving customers ample time to take advantage of these offers.

Why These Sales Matter

The simultaneous LEGO sales from Walmart and Amazon highlight the growing popularity and cultural significance of LEGO as a brand. Known for its creativity and ability to bring people together, LEGO has become a staple in households worldwide. These sales not only provide financial relief to collectors but also make it easier for new fans to dive into the world of LEGO building.

For collectors, the availability of retired and rare sets like The Office and the Star Wars X-Wing Starfighter is particularly exciting. These sets often see inflated prices on secondary markets, making official discounts a rare and valuable opportunity. Additionally, the inclusion of diverse themes—from Disney Princesses to Marvel superheroes—ensures that there is something for every interest and age group.

How to Make the Most of the Sales

To maximize savings, fans are encouraged to act quickly, as popular sets are likely to sell out fast. Both Walmart and Amazon have dedicated landing pages for their Prime Day LEGO deals, making it easy to browse and shop. Buyers should also compare prices between the two retailers to ensure they are getting the best deal possible.

Furthermore, customers should keep an eye out for additional discounts and promotions, such as free shipping or bundled offers. As noted by 9to5Toys, some sets may include exclusive booklets or accessories, adding extra value to the purchase.

As Prime Day continues, these sales provide a golden opportunity for LEGO fans to snag their favorite sets at unbeatable prices. Whether you’re a seasoned collector or a first-time builder, now is the perfect time to explore the endless possibilities of LEGO.

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