Quick Read
- Nintendo Direct scheduled for September 12, 2025, at 9 a.m. EDT.
- Event will focus on upcoming Switch and Switch 2 games.
- Major titles include Metroid Prime 4, Kirby Air Riders, and Pokémon Legends: Z-A.
- Celebrations expected for Super Mario Bros.’ 40th anniversary.
- Stream available on YouTube, Twitch, and Nintendo Today app.
Nintendo has officially announced a new Nintendo Direct presentation scheduled for Friday, September 12, 2025. This highly anticipated event will be streamed live on Nintendo’s YouTube and Twitch channels, as well as through the Nintendo Today app, starting at 9 a.m. EDT (6 a.m. PDT). With a runtime of approximately 60 minutes, this Direct is set to be one of the longest general showcases in the company’s history. Gamers and fans alike are eager to learn more about upcoming releases for the Nintendo Switch and the newly launched Nintendo Switch 2.
Major Titles Expected to Take Center Stage
The spotlight will likely shine on several major titles slated for release in 2025 and 2026. Among the most anticipated games are Metroid Prime 4: Beyond, Kirby Air Riders, and Pokémon Legends: Z-A, all expected to launch next year. Additionally, fans of rhythm games and life simulators can look forward to Rhythm Heaven Groove and Tomodachi Life: Living the Dream, which are planned for 2026. These titles signal Nintendo’s intent to cater to a broad audience, from action-adventure enthusiasts to casual gamers.
Notably, this marks the first general Nintendo Direct of the Nintendo Switch 2 era, following a Partner Showcase earlier this summer that highlighted third-party games. The inclusion of flagship titles in this presentation suggests Nintendo is doubling down on its commitment to delivering exclusive content for its platforms.
A Celebration of Super Mario Bros.’ 40th Anniversary
Adding to the excitement, the Nintendo Direct coincides with the 40th anniversary of Super Mario Bros., originally released on September 13, 1985, for the Famicom. Speculation is rife that Nintendo will unveil special announcements or commemorative content to mark this milestone. During the franchise’s 35th anniversary five years ago, Nintendo delighted fans with releases like Super Mario 3D World: Bowser’s Fury and Mario Kart Live: Home Circuit. If history is any indication, fans can expect similarly celebratory surprises this time around.
While Nintendo has yet to confirm specific details, the timing of this Direct strongly suggests that Mario-related announcements will play a significant role. Whether it’s a new game, remastered classics, or even hardware-themed around the iconic plumber, the possibilities are endless.
Nintendo’s Strategic Approach to Direct Presentations
This latest Nintendo Direct is part of a broader strategy to maintain a consistent dialogue with its fanbase through regular digital showcases. Earlier this year, Nintendo held an Indie World presentation and a dedicated Direct for Kirby Air Riders, demonstrating its focus on both indie developers and first-party franchises. By offering a mix of general and specialized Directs, Nintendo ensures that a diverse range of gaming interests is addressed.
The decision to host a general Direct at this time also aligns with the launch of the Nintendo Switch 2, signaling a new chapter for the company. As the successor to the immensely popular Nintendo Switch, the Switch 2 is expected to continue the hybrid console’s legacy while introducing technological advancements that enhance gameplay experiences.
How to Watch and What to Expect
Fans can tune in to the Nintendo Direct on September 12 via multiple platforms, including YouTube, Twitch, and the Nintendo Today app. With a runtime of 60 minutes, the presentation promises a comprehensive overview of Nintendo’s plans for the coming years. In addition to game announcements, there may also be updates on Nintendo Switch Online services, potential collaborations, and new features for the Switch 2.
For those unable to watch live, Nintendo will likely archive the presentation on its official website and YouTube channel. As always, the gaming community will dissect every detail, from major announcements to subtle hints about future projects.
Nintendo’s decision to host its longest-ever general Direct during a pivotal moment in its history underscores the company’s ambition and confidence in its future lineup. With the Switch 2 era just beginning and the 40th anniversary of Super Mario Bros. as a backdrop, this presentation is poised to capture the imagination of fans worldwide.