Peloton Unveils AI-Driven Cross Training Series, Redefining Connected Fitness

Peloton Cross Training Series: A Bold Hardware Refresh

For years, Peloton has been synonymous with the at-home cycling revolution. But as fitness trends shift, so does Peloton’s vision. On October 1, 2025, the company introduced the Cross Training Series, a comprehensive hardware upgrade that aims to meet the modern demand for multi-disciplinary fitness—cardio, strength, yoga, and beyond—under one connected roof.

The Cross Training Series features five reimagined devices: Bike, Bike+, Tread, Tread+, and Row+. Each machine is designed to facilitate seamless transitions between different workout modalities. The most striking update? Swivel screens on all models, making it easy to move from cardio to strength or yoga with a simple turn. Premium ‘Plus’ models push the boundaries further, integrating movement-tracking AI cameras, hands-free voice control, Sonos-tuned speakers with subwoofers for immersive audio, and built-in adjustable fans. The Bike+ now includes a versatile phone tray, and all bikes feature improved comfort saddles.

The changes address long-standing member requests: easier switching between class types, better ergonomics, and a truly unified workout experience. As Peloton CEO Peter Stern put it to CNBC, “We’re doubling the value of our hardware by delivering world-class cardio and strength in a single machine. This is more than an upgrade; it’s a relaunch.”

Peloton IQ: Artificial Intelligence Meets Personal Fitness

The centerpiece of Peloton’s overhaul is Peloton IQ—a new AI and computer vision system designed to deliver truly personalized guidance. Available across all new and original devices (via software update), Peloton IQ analyzes workout history, wearable data from Apple Health, Fitbit, and Garmin, and real-time movement to recommend classes, track progress, and coach users dynamically.

On Plus models, the integrated AI camera leverages skeletal keypoint tracking to monitor form during strength exercises, count reps, and provide instant feedback. If your squat form slips or you swing your body on a press, the system will tell you—right there on the screen. At launch, the AI can track over 120 movement types and deliver form feedback for more than 50 exercises, with expansion planned for yoga and other modalities.

Peloton IQ’s personalization goes beyond form correction. Before each workout, users can set goals (like building strength or supporting weight management), time commitment, and even music preferences. The AI then builds adaptive weekly plans, offers tailored recommendations, and keeps users engaged with performance insights. If you’re stuck in a rut, the system might nudge you toward a new class; if you’re pushing too hard, it could suggest active recovery. As Peloton’s Chief Product Officer Nick Caldwell told PCMag, “We combine a deep understanding of your workout history and wearable data with your real-time performance and your form to give you the guidance you need to meet your goals.”

Expanded Wellness and Community: More Than Just Workouts

Peloton’s ambitions now reach beyond physical training. The company has forged new partnerships to support holistic wellness, including collaborations with Hospital for Special Surgery for injury prevention programming and Halle Berry’s Respin Health for menopause support. The Breathwrk app acquisition brings science-backed breathing exercises to the platform, aiming to reduce stress and improve sleep for all members.

To foster deeper connections, Peloton is expanding community features. Members can join instructor-led Official Peloton Teams focused on specific goals—such as Move for Life, Cross Training, HYROX Training, and Menopause Health. Club Peloton, a new recognition program, rewards members for consistency and engagement, offering points and early access to content.

Pricing, Commercial Expansion, and the Business Shift

These upgrades come with a higher price tag. The base Bike now costs $1,695, Bike+ is $2,695, Tread is $3,295, Tread+ jumps to $6,695, and Row+ is $3,495. All-Access Membership fees rise to $49.99/month, App+ to $28.99, and App One to $15.99.

Peloton is also betting on commercial growth, launching the Pro Series for hotels, corporate wellness centers, and apartment gyms. These machines are engineered for durability and high-frequency use, a direct answer to past criticisms from industry analysts.

After years of financial turbulence and strategic pivots—including a failed attempt to prioritize its app over hardware—Peloton’s leadership believes this relaunch will reignite growth. CEO Peter Stern, formerly of Apple Fitness+, told Reuters that the new line delivers “a lot more value because now you’re getting a strength and a cardio solution.” The holiday season will be a litmus test, as over 60% of annual sales typically occur in this period.

Is It Worth Upgrading?

For current owners, the decision to upgrade depends on individual fitness goals. If strength training and AI-powered coaching are priorities, the new Cross Training Series and Peloton IQ offer unmatched personalization and flexibility. However, those content with their current machines and cardio-focused routines may not find enough incentive to make the leap.

Peloton’s move is a calculated bet on the future of connected wellness—a vision where AI, hardware, and human expertise converge to empower members, not just with data but with actionable, personalized insight.

Peloton’s relaunch is more than a product refresh; it marks a strategic pivot toward integrated wellness, community, and adaptive technology. By blending advanced hardware, real-time AI coaching, and expanded holistic offerings, Peloton is positioning itself as a leader not just in fitness, but in total well-being. The coming months will reveal whether this ambitious vision resonates with new and existing members, but the foundation for a new era is firmly in place.