Base44
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Wix Reinvests AI Cost Savings into Growth: Inside the Base44 Margin Strategy
Wix is scaling Base44 by replacing third-party AI with proprietary models, aiming for 60% margins while reinvesting cost savings to drive user acquisition.
Wix is scaling Base44 by replacing third-party AI with proprietary models, aiming for 60% margins while reinvesting cost savings to drive user acquisition.